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Urban Horticultural Solutions – Branding

Branding, Graphic Design, Print

Urban Horticultural Solutions are leaders in horticultural management and maintenance and through their work, landscape spaces continually evolve, grow and transform. Incorporating liner shapes that form the letter U, the organic, graphic pattern helps communicate the concept of transforming spaces. The new identity was designed to elevate their market position and to convey a sense of experience in spatial planning and design.

The minimal nature of the design was created to align with UHS’s vision of becoming a leader in spatial planning and design.

The new identity centres around the organic line work to create a sense of planning and transformation.